Narrative BI

What is Narrative BI?

Narrative BI is a self-service business intelligence platform designed to simplify data analysis for marketing, sales, and growth teams. It automatically converts complex data from multiple sources into easy-to-understand natural language insights and alerts, enabling users without technical expertise to quickly grasp key trends and anomalies. The platform integrates seamlessly with popular tools like Google Analytics, Meta Ads, Salesforce, and HubSpot, providing continuous monitoring, anomaly detection, and strategic recommendations. Narrative BI empowers teams to optimize marketing performance, product engagement, and overall business growth through automated, personalized data storytelling.

Key Features

• Natural Language Insights

  Transforms complex analytics into clear, plain-English narratives that explain what’s happening in your data and why it matters.

• Anomaly Detection and Smart Alerts

  Continuously monitors data sources and notifies users immediately about unusual patterns or significant changes.

• Automated Reporting and Integration

  Delivers scheduled reports and real-time alerts via email or Slack, integrating with major marketing and sales platforms.

• LLM-Driven Recommendations

  Provides actionable suggestions based on data context to guide decision-making beyond raw insights.

• Hybrid AI Model for Accuracy

  Combines rule-based precision with large language models to reduce errors and ensure reliable, actionable insights.

• Flexible Data Source Connectivity

  Supports numerous integrations and custom connections, enabling aggregation of diverse data sets for comprehensive analysis.

Use Cases

• Marketing Performance Optimization : Automatically generate insights on campaign effectiveness, ad spend, and channel performance to improve ROI.
• Product Analytics : Track user engagement, feature usage, and retention trends with personalized narratives to inform product decisions.
• Agency Reporting : Scale client reporting with automated, easy-to-understand data stories that reduce manual effort and improve transparency.
• Enterprise Data Centralization : Break down data silos by aggregating insights across departments, enabling better company-wide decision-making.
• E-commerce Growth : Identify buyer behavior shifts and optimize marketing strategies to boost revenue and customer lifetime value.

FAQs