Mayan

What is Mayan?

Mayan is a specialized growth automation platform designed for Amazon sellers, combining advanced machine learning technology with expert guidance to optimize advertising campaigns and overall business performance. Developed by a team led by MIT data scientists, Mayan focuses on delivering actionable insights and automations that align with sellers’ business goals, enabling efficient budget control and maximizing return on ad spend (ROAS). The platform offers user-friendly dashboards that aggregate complex Amazon data, providing sellers with clear analytics on sales, advertising, and inventory metrics to make informed decisions and scale their business effectively.

Key Features

• Automated PPC Campaign Optimization

  Machine learning-driven automation adjusts bids and campaigns to maximize ad efficiency and ROAS while preventing wasted spend.

• Comprehensive Business Analytics

  Aggregates advertising fees, sales data, and inventory metrics by child and parent ASINs for granular performance analysis.

• Inventory-Informed Advertising

  Integrates inventory status into ad strategies to pause or adjust campaigns when stock is low, ensuring budget is used effectively.

• Expert Support and Management

  Access to a team of Amazon PPC specialists who provide strategic guidance alongside the platform’s technology.

• No Contracts or Hidden Fees

  Flexible usage without long-term commitments or unexpected charges, giving sellers full control over their advertising spend.

Use Cases

• Amazon PPC Campaign Management : Automate and optimize pay-per-click campaigns to increase ad sales and improve return on investment.
• Sales and Inventory Analytics : Gain deeper insights into product-level sales and inventory trends to inform marketing and stock decisions.
• Budget Control for Advertising : Maintain strict control over ad spend with automated alerts and adjustments based on real-time business data.
• Growth Strategy for Amazon Brands : Leverage data-driven automation and expert advice to scale Amazon businesses efficiently and sustainably.

FAQs