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Take App

WhatsApp-first ecommerce platform enabling small businesses to create online stores and manage orders via WhatsApp.

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Product Overview

What is Take App?

Take App is a Singapore-based ecommerce solution designed for small businesses to create online storefronts with native WhatsApp integration. Founded in 2021 by former Facebook engineering manager Youmin Kim, the platform started as a non-profit during the pandemic and now serves over 200,000 merchants across 35+ markets. Take App allows businesses to set up product catalogs, accept orders directly through WhatsApp, and process payments via 70+ local methods including credit cards and QR payments. The platform also provides business management tools including CRM, inventory tracking, analytics, and WhatsApp Business API features like broadcast messaging and chatbots.


Key Features

  • WhatsApp Order Form

    Customers place orders directly through WhatsApp with product selection, scheduling, and payment preferences—all without leaving the chat interface.

  • Multi-Channel Payment Processing

    Accept payments via 70+ local methods, QR codes, credit/debit cards through Stripe, and cash on delivery to accommodate regional preferences.

  • WhatsApp Business API Integration

    Send broadcast messages, set up automated chatbots with workflows, auto-replies, and manage customer conversations through a shared team inbox.

  • Online Store Builder

    Create a website with product catalogs, custom domain support, SEO optimization, and link-in-bio functionality for Instagram—no technical skills required.

  • Business Management Suite

    Built-in CRM, inventory management, wholesale pricing, membership rewards, analytics, and invoice generation to run operations from one platform.


Use Cases

  • Food & Restaurant Businesses : Restaurants, bakeries, and food vendors can receive orders, manage delivery schedules, and communicate with customers entirely through WhatsApp.
  • Retail & Product Sellers : Boutiques, grocery stores, and product sellers can showcase catalogs, process orders, and track inventory while maintaining direct customer relationships.
  • Service-Based Businesses : Beauty salons, spas, and service providers can handle bookings, send appointment reminders, and manage customer communications.
  • Digital Product Sales : Creators can sell e-books, online courses, and digital downloads with automated checkout and secure file delivery.
  • Subscription Commerce : Businesses can set up recurring orders and subscription products to build consistent revenue and simplify repeat purchases for customers.

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