Marqo

What is Marqo?

Marqo is a comprehensive vector search platform designed to simplify and enhance search and recommendation experiences across text and images. It combines embedding generation, storage, and retrieval into a single API, enabling developers and businesses to build advanced, multimodal search systems quickly. Marqo specializes in ecommerce applications by leveraging user interaction data and proprietary models to deliver personalized, intent-aware search results and product recommendations that drive engagement and revenue growth.

Key Features

• Unified Vector Search

  Provides an all-in-one solution for embedding generation, vector storage, and similarity search for both text and images without requiring external tools.

• Multimodal Search Support

  Enables seamless search across text and images using state-of-the-art models, allowing queries to understand and retrieve relevant content regardless of format.

• Personalized Search and Recommendations

  Learns from user behavior such as clicks and purchases to tailor search rankings and product suggestions dynamically, improving conversion and engagement.

• Customizable Merchandising

  Allows businesses to blend automated AI rankings with manual business rules, run A/B tests, and adjust product visibility in real time to maximize revenue.

• Easy Integration and Scalability

  Offers simple API access with minimal code changes required to switch from open-source to cloud, supporting flexible deployment and scaling based on workload.

Use Cases

• Ecommerce Product Search : Enhance product discovery by delivering relevant, personalized search results that balance user intent and revenue potential.
• AI-Powered Recommendations : Increase average order value and conversion rates by suggesting frequently paired or complementary products based on real-time user behavior.
• Multimodal Content Search : Support searching across mixed content types such as images and text for applications like digital asset management and creative AI workflows.
• Merchandising Optimization : Empower merchandisers to manage product rankings and promotions dynamically with AI insights combined with manual controls.

FAQs