By the Numbers

What is By the Numbers?

By the Numbers is a robust analytics solution designed specifically for Shopify businesses to unlock the full potential of their data. It offers detailed customer segmentation, key performance indicators (KPIs) such as Customer Lifetime Value, Cohort Retention, and Repurchase Rate, enabling merchants to make informed, data-driven decisions. The platform integrates seamlessly with marketing tools like Google Ads and Klaviyo, facilitating targeted campaigns and improved customer retention. By the Numbers stands out with its customizable segments, visual heat maps for sales by shipping destination, and predictive insights that help merchants optimize sales channels, discounts, and product bundles.

Key Features

• Advanced Customer Segmentation

  Create and customize customer segments based on behavior and purchase history to target campaigns effectively.

• Comprehensive KPI Dashboards

  Access vital metrics including Cohort Retention, Repurchase Rate, Customer Lifetime Value, and sales analytics in one place.

• Sales by Shipping Destination with Heat Maps

  Visualize sales distribution geographically to identify key markets and optimize logistics.

• Seamless Marketing Integrations

  Sync customer segments and data with platforms like Google Ads, Klaviyo, TikTok, and Meta for streamlined retargeting.

• Customizable Reports and Forecasting

  Generate tailored reports and forecasts to anticipate trends and adjust strategies proactively.

• AI-Enhanced Weekly Insights

  Receive automated weekly reports that highlight growth opportunities and performance improvements.

Use Cases

• Customer Retention : Identify loyal and at-risk customers through segmentation to design targeted retention campaigns.
• Sales Channel Optimization : Analyze performance across sales channels to allocate marketing resources efficiently.
• Marketing Campaign Targeting : Leverage detailed customer data to create personalized campaigns via integrated marketing platforms.
• Product and Discount Strategy : Use insights on product repurchase rates and discount impact to optimize pricing and bundling.
• Business Growth Forecasting : Utilize forecasting tools to predict sales trends and plan inventory and marketing accordingly.

FAQs