易撰

What is 易撰?

Yizhuan is a data-driven content creation platform designed specifically for new media creators and self-media authors. Launched in 2017, the platform leverages big data mining technology to provide creators with writing inspiration, content materials, and efficient tools. It offers comprehensive features including viral content analysis, real-time trend tracking, originality detection, video material libraries, and intelligent editing tools. The platform aggregates content from over 30 mainstream platforms including TikTok, WeChat, and other major Chinese social media channels, helping creators optimize their content strategy and increase engagement.

Key Features

• Viral Content Analysis

  Analyzes trending content across major platforms to help users understand viral content mechanisms and discover creation opportunities with data-driven insights.

• Real-time Trend Tracking

  Monitors hot topics and trending keywords across multiple new media platforms in real-time to guide content creation direction and timing.

• Content Quality Detection

  Comprehensive content quality assessment including originality detection, risk evaluation, and title optimization with recommendations for suitable publishing platforms.

• Multi-platform Content Aggregation

  Aggregates and searches content from 30+ mainstream platforms including articles, images, and videos with advanced filtering and export capabilities.

• Intelligent Title Generator

  Automatically generates engaging titles based on keywords and provides hot title recommendations to improve click-through rates and content performance.

Use Cases

• Self-media Content Creation : Individual creators can leverage viral content analysis and trend tracking to produce engaging articles and videos for their personal brands.
• Social Media Management : Social media managers can monitor competitor content, track industry trends, and optimize posting strategies across multiple platforms.
• Content Marketing Teams : Marketing teams can use data insights to create compelling content campaigns and track performance across different social media channels.
• MCN Agencies : Multi-channel networks can manage multiple creators, analyze content performance, and provide data-driven guidance for content optimization.
• News and Media Organizations : Media companies can track trending topics, monitor public sentiment, and create timely content that resonates with their audience.

FAQs